Betsson Group has been shortlisted in ten categories at The European iGaming Awards 2026. These awards specialise in recognising innovation from across the online gaming sector and rewarding the innovative operators and suppliers, as well as the incredibly passionate professionals driving the industry forward. 

🏆 Betsson Group is nominated in the following categories:  

  • Best Advertising and Marketing Campaign  
  • Best Customer Service Award 
  • Best Diversity & Inclusion Employer 
  • Best Online Casino Operator 
  • Best Live Casino Innovation – The Gold Lounge 
  • Best Sportsbetting Innovation 
  • Charity Award
  • Safer Gambling Award
  • Slot Game of the Year – 9 Cups Epic Strike
  • Sustainability Award (Operator) 

Best Advertising and Marketing Campaign  

This award recognises outstanding creativity and performance in advertising and marketing promoting business within the iGaming landscape. 

Best Customer Service Award 

This recognises an outstanding level of customer service, including timeliness when responding to customers, a consistent display of respect and conscientiousness, and the willingness to proactively go above and beyond expectations. 

Best Diversity & Inclusion Employer 

Awarded to the employer demonstrating the greatest diversity and equality at all levels of company structure. This award recognises company initiatives that create a more diverse workforce and encourages more upward movement for minority groups of all kinds. 

Best Online Casino Operator 

This award celebrates exceptional performance and an outstanding offering from an Online Casino Operator. 

Best Live Casino Innovation 

Awarded to the Live Casino showing exceptional innovation and creativity. 

Best Sportsbetting Innovation 

Recognising outstanding creativity and innovation in the Sports Betting sector. 

Charity Award  

Recognising an admirable contribution made to charity in 2025 by a member of the iGaming community. 

Safer Gambling Award 

This award recognises an exceptional approach to safer gaming, including limiting the risk of problem gambling and gambling-related harm, and the protection of children, young adults and vulnerable customers. 

Slot Game of the Year 

This award goes to the ‘stickiest’ game launched in 2025. The winning game should demonstrate profitability, a compelling attraction, player time in-game, and spend per session. 

Sustainability Award (Operator) 

Recognising an operator that has made sustainability an integral part of its business, contributing significantly to the environment. 

The European iGaming Awards 2026 will take place on Monday, 19th January 2026, alongside ICE Barcelona.  

Take a look at Betsson Group’s award wins from 2012, onwards.